Whether it’s a quiz, scorecard, or downloadable guide, the Mativus Platform will help you create lead magnets that attract, engage, and convert interest into coaching clients before you even speak to them.
Learn the 5 website-must haves to attract your ideal coaching clients.
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Capture interest and demonstrate your expertise with a proven lead magnet system. Quizzes, scorecards and PDFs all help you to capture leads who are not ready to book a discovery call straight away, but once they get a flavour of your coaching expertise, they will be excited to get started with you.
Educate prospects by self-assessing their needs and explore their knowledge gaps.
Share valuable insights that position you as the go-to expert.
Find out who downloads your resources so you can communicate with them effectively.
Every lead magnet connects directly to your CRM for instant lead nurturing and encouraging leads to book a discovery call.
Mativus is delighted to be confirmed as a sponsor and speaker at ICF Converge Summit 2026. We look forward to meeting you there!
COACHES WEBSITE GRADER
Most coaching websites look good but were never designed with a strategy to attract paying clients. If you’re not getting consistent enquiries, it’s not a coaching issue, it’s a system issue.
In less than 60 seconds, find out exactly what’s holding your website back and what to change, so you can start converting the right clients.
QUIZZES
Quizzes give visitors to your website an instant, engaging way to learn more about themselves while showing you exactly what they need. Each answer helps you understand their challenges so your follow-up feels more personal and keeps all communications relevant. It’s a simple way to turn cold traffic into warm, ready-to-talk coaching prospects.
E-BOOKS
E-books help you educate your audience and position yourself as the expert they’ve been searching for. By giving website visitors clear insights and practical advice, you create immediate value that encourages visitors to share their details and take the next step toward working with you and booking a discovery call.
Most people visiting your website aren’t ready to book a call yet. They need time, value, and a reason to trust you. Without a way to capture these visitors, you miss opportunities with people who may have become your best clients.
Lead magnets help you capture interest early so you can nurture people until they’re ready to become clients and book their discovery call.
GUIDES
Whether it’s simple top tips or more detailed documents, guides provide straightforward, actionable information that speaks directly to your ideal clients’ problems or knowledge gaps. They help people understand what’s possible, what to avoid, and why your support matters, ultimately making it easier for them to book a discovery call with confidence.
SELF-ASSESSMENT TOOLS
Self-assessment tools encourage your soon-to-be customers to reflect on where they are now and where they want to be. By highlighting gaps and opportunities, these assessments are there to create a natural pathway towards your coaching and make your follow-up conversations or new discovery calls more meaningful and effective.
Download our free guide, shows you how to position your coaching clearly, speak directly to your ideal clients’ real challenges, and get them ready to buy.
In just a few minutes, you’ll see what separates coaching websites that “look nice” from those that consistently attract committed and ready-to-invest clients.
We’ll guide you through selecting the perfect format, topic, and strategy tailored to your ideal clients. Plus, we’ll handle all the messy tech setup so you can stay focused on delivering your value, as a professional and experienced coach.
Yes, Mativus offers flexible payment terms and packages designed to suit a range of budgets and business needs. We typically require a deposit upfront, followed by staged payments as your project progresses, helping to comfortably spread the overall cost.
Our support team is managed directly by Mativus and comprises members based in the UK, South Africa, and the United Arab Emirates. We do not outsource any of our support services.
Having a globally distributed in-house team allows us to offer responsive and efficient support across multiple time zones, ensuring your requests and issues are handled swiftly and effectively.
Mativus has been designing and developing high-quality websites since 2018.
Our Managing Director, Robbie, has personally been involved in web development for over 15 years, bringing extensive technical expertise and industry insight to every project. With this depth of experience, we consistently deliver bespoke websites that help businesses achieve their goals and stand out online.
After your website launches, Mativus provides comprehensive ongoing support that includes secure hosting, regular security updates, daily backups, and proactive website monitoring. This ensures your site remains fast, reliable, and secure, and you can access all features you need in The Mativus Platform.
You’ll continue to have access to our operations team, who can assist with any questions, minor changes, or enhancements you need. Our goal is to give you peace of mind and help your website continually evolve alongside your business.
